Rising bread prices, ready meals after Covid & SuperBowl ads - with guest Donal Denvir of Bord Bia

The Pick List is back for season 3! Julia and Laura are joined by Donal Denvir, GB general manager for Bord Bia.

They chat about trade disruption in the wake of Brexit, soaring bread prices in Ireland, the fate of the ready meals category post-Covid and whether supermarkets are doing enough to cut plastic.

Plus, they discuss why Brits don’t seem to value UK-grown food as much and why major advertisers have pulled out of SuperBowl advertising this year.

A big thank-you to Shopper Intelligence for sponsoring this week’s episode.

 

Articles discussed in this episode:

‘Consumers facing 9% increase in cost of bread’ | Irish Times

‘It would be feast, not famine, if we learnt to love our own food’ |The Sunday Times

‘UK supermarkets not doing enough to cut plastic use, says report’ | The Guardian

Has Covid finished off ready meals? | The Grocer

‘Lazy Britons aren’t the reason for the UK’s migrant workforce’ | FT

‘Pandemic prompts Super Bowl ad rethink in US’ | BBC News

 

Learn more about our show and get in touch at thepicklist.co.uk

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